202 1, the annual target of FMCG in Hua Bin should be around 24.3 billion yuan, and Taizhou Red Bull has delivered 2.21billion yuan.
In the past 25 years, the cumulative sales of "Red Bull Vitamin Functional Beverage" has exceeded 200 billion yuan. For 25 years, the packaging/decoration remains unchanged, the retail price remains unchanged, and the formula and taste remain unchanged, which is a miracle in the beverage industry. "Taizhou Red Bull Phenomenon" reflects the development of health industry in China and the improvement of people's consumption and living standards in China.