The fact is that the last part of the previous sentence is the beginning of the next paragraph. This kind of advertising language is ingenious, impressive and easy to remember. For example, "there must be a road in the end, and there must be Toyota." This is the slogan of Toyota Motor Corporation of Japan. It uses authentic rhetorical methods, which is not only coherent, but also unforgettable. It also shows that Toyota's extensive sales in the world directly and implicitly show its high quality and excellent characteristics.