The positioning difference between nails and WeChat makes nails more inclined to be used in work scenes.
A person's social circle is mainly divided into two modules: life circle and work circle. Some people may have a high degree of mixing, others have a high degree of separation, and more and more people gradually separate the two modules. Nail is also a social app, but since she was born, she was destined to take a different social strategy from WeChat. Simply put, Nail is an app that focuses on social interaction in the work circle. There are many reasons why nails are more inclined to socialize in the work circle. Let's talk to you.
The type of additional functions determines that Nail is an office software.
WeChat is a very powerful social app. Besides simple chatting and sending photos, WeChat has many application functions. You can use WeChat to take the bus, pay fees, pay fees, etc. These functions attached to WeChat are applied to various scenes in a person's daily life, so everyone likes to use WeChat every day. On the other hand, you will find that Nail is also a social app, and you can chat and send photos. Different from WeChat, many functions attached to nails are more inclined to the internal operation of an enterprise and organization. What can be seen on the nail is: attendance punching, business trip application, expense reimbursement, work approval, conference room reservation and other functions. Nailing is more to meet the daily office needs, and it can cover almost all the needs of a company and organization in the daily paperless office process. This function is not necessarily destined to be nailed in the office.
The prominence of some functions is more suitable for office occasions.
When I first started using nails, I was very proud of one function, that is, the legendary powerful reminder function, called Ding in the nail. When the company has important notice, reminder, task and other application scenarios, you can use D to notify all information recipients. In the nail app, Ding's message sound is different from the general information, and the nail will also send a short message to the mobile phone of the information receiver at the same time, so Ding's powerful reminder function is very powerful, which ensures that the notification information reaches the receiver, and the information publisher can also see whether the receiver has read the information through the app. If you find that the information is still unread, although WeChat has a strong reminder function now, you have to admit that WeChat did not have this function when it was nailed out, so it has strong functional support when it was nailed into the office. Now that the life circle and the work circle have been separated, it is meaningless for WeChat to launch such a function again, because the strong reminder function is not so urgent in the life scene, so I have never tried to be strongly reminded by my friends on WeChat. If anyone does this, I'll hack him! This is life. Why are you so tired? )
Nailing many office functions has indeed brought about an improvement in office efficiency.
I'll tell you two things briefly.
First, attendance.
It has been much more comfortable since the company changed to nails. As long as you arrive near the company's location, you will automatically punch in when you open the nail. You can punch in the downstairs of the company, and those who are late in the elevator at the peak of the office building will know the significance here. When the same time comes, just open the nail and you will automatically clock out. Have you ever forgotten the experience of punching out of work and leaving early because of your busy work? Moreover, the nailed attendance function can clearly look back at how many days you worked this month, how many days you took off, how many days you went on a business trip, and how long you worked overtime. When you find that the attendance data is wrong, you can chat with human resources for a long time! (There are pictures and truth)
Second, reimbursement.
I think nailing is one of the most powerful functions. After using the nail reimbursement system, you can scan the code and upload the invoice to the system when you come back from a business trip, which automatically identifies the authenticity of the invoice, greatly facilitating people who often reimburse, and it is also much more convenient for financial personnel to review the invoice, so reimbursement is much faster than before!
There are still many useful office functions to be explored. Generally speaking, nailing and its additional functions have greatly improved paperless office and intelligent office, so now more and more enterprises like to use nailing internally.
Pay attention to the teacher, if you like it? !
Nail is an intelligent mobile office platform produced by Ali, which is used for business communication and work collaboration, while WeChat is just a social software. As a professional office collaboration software, Nail has the following advantages:
1. Punch in
Nail has the function of punching, which can automatically locate the punching position, support on-site punching, purchase of official peripherals, face recognition punching, attendance calendar and other functions, and provide convenience for the company's daily attendance.
Fix it.
There are often some urgent things that need to be dealt with in time at work. You can see the reading status by sending a message to your colleagues. When your colleague doesn't reply, you can use the "nailing" function to remind him that there is still work to be done.
3. Approval function
Resignation, full employment, resignation, salary adjustment, business trip and so on are common in the workplace. The process of many enterprises is to write an approval form, and then it is directly approved by the leaders and bosses, which is complicated. But when you see this, you will know that 1 minute can be approved. The examination and approval only needs to select the corresponding examination and approval items, briefly summarize the reasons for examination and approval, and then add the person who needs examination and approval to you, and there is a cc function, which can be copied to the person who needs it.
There is another most important reason. Nail is software for enterprises, and WeChat is social chat software. When using WeChat to work, you may not be able to judge whether employees are chatting with others or dealing with work, but using nails will not have this trouble.
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In fact, the reason is very simple. The positioning setting of the nail is to serve the boss. All the functions around enterprise management are to meet the actual needs of the boss, who is the decision-maker of the company. Therefore, as long as the bosses feel that the nail can be nailed, it will do.
As a mobile office system, nailing comes from naming the names around the office, nailing! Nail employees through various technical means, so that the boss can manage it with ease.
Nail provides a complete set of office management tools for enterprises, with a series of functions such as process audit, attendance, information release and internal communication, which can be said to be very suitable for small and medium-sized enterprises (free use, value-added services charge) and of course suitable for large enterprises.
The positioning of WeChat is originally a social tool. Although corporate WeChat has made relative adjustments and functions for corporate office, this tool based on social attributes is inherently insufficient and cannot directly and effectively counter the nails developed specifically for corporate management.
The socialization of WeChat can be said to grasp the core needs of individual users, while nailing is to completely grasp the core needs of enterprise managers. How to manage it efficiently, regardless of the psychological feelings of employees when using it, as long as the decision makers feel good. For example, on-site sign-in, news reading, nailing employees and other functions are very aggressive to employees, giving people the feeling that they have no freedom and are completely nailed. In their view, these functions are anti-human.
But for bosses and leaders, these are necessary, simple and direct management methods, just nail something, and everyone knows what feedback the follow-up subordinates have.
nail
Socially choose WeChat, nail the office!
Personal views are mainly based on the following points:
Product positioning
Wechat is mainly aimed at ordinary users, toC applications, personal communication, daily communication, life sharing and so on.
Nail is mainly for enterprise users, toB application, used for enterprise management, attendance, file sharing, mobile office, paperless office, process approval, distributed office, information release, knowledge management and so on.
Second, the current situation analysis
Nail is different from wechat and has great advantages. Although it started late, it is still favored by enterprise users. Although the enterprise version of WeChat is also good, its function is obvious. At present, it is difficult to catch up. Goose Factory feels that it pays little attention to this market, and even has the feeling of giving up, because the personal market is the top priority.
Analysis of three advantages
1 Enterprise management is easier, both in process and employees.
2 file sharing. Cloud storage, knowledge classification, retrieval, query and * * * enjoyment are more convenient.
3 the work efficiency is obviously improved and the time is greatly reduced.
It is easier for managers to monitor employee status. Such as attendance, information notification, etc. , real time. Employees are the most unhappy about this, but leaders like it, so there is a market.
5. The improvement of execution, whether active or passive, is really good.
Many friends answered the questions, but according to my experience of passing the Commissioner certification, efficient collaboration and security are the biggest differences between IM software of other enterprises. Efficient collaborative nailing is perfect, both inside and outside the organization. Nailing is based on Alipay's security technology. It has just won the highest national science and technology award and has gone abroad, which is very trustworthy.
Nail is the basic software of Ali commercial operating system. Through nailing and even the whole system (equivalent to the support of the entire Ali expert team), not only traditional enterprises can be upgraded, but also digital management can be realized; We can also innovatively build new organizations and realize real * * * economic models such as off-site, cooperation, division of labor and * * * enjoyment.
I won't elaborate here. Download a nail, study it carefully, ponder it carefully, and you will find a new world.
Wechat once became an important real-time tool for the daily operation and management of major companies! This is also inherited the advantages of Tencent's own QQ group, and can publish some working documents, notices and so on. In the WeChat group! This can save some OA processes!
Including now, some companies are using WeChat to work! There are actually two reasons:
Then why do more and more companies choose to nail jobs?
In fact, it is because the attributes of WeChat and Nail are very different!
This is the fundamental difference!
Let's take a look at the official introduction.
Being born for the enterprise is the mission of nailing! Nail solved the cumbersome OA office process in the past and simplified it extremely. On the mobile phone side, a series of office processes such as attendance management and notification management can be realized!
Concise, efficient and safe! Anyone who has used it knows how powerful the office performance of nails is!
There is also socialization! It's just that not many people will chat on nails all day and talk about things outside of work!
Of course not for free! Enterprises need to pay for providing such a complete mobile office system! And after the charge, someone will dock the data with the enterprise!
Furthermore, why do more and more companies choose to give up the nailed WeChat?
In fact, the reason is very simple.
The nailing team will also take the initiative to find partners instead of waiting for customers to come to the door! Thanks to its powerful office attributes and low fees! Many companies are also willing to cooperate with Nail! Become a nail consumer!
I hope I can help you, thank you!
This is the slogan of nailing: focus on office for 30 years, the fast lane of digital connection, the first choice to lead the development of enterprises ... Of course, these are all made up by me, but I really feel this way after nailing ~
Why do some companies abandon WeChat to choose nails? Can be divided into two issues.
The first one: Why did you abandon WeChat? From the very beginning, the positioning of WeChat was office social software, but after so many years of development, the product positioning of WeChat has changed more or less. Now the main introduction is not office, but social interaction. When socialization is greater than office, it is normal for enterprises to abandon it. After all, enterprises are ultimately for development.
Second: Why did you choose manicure? Nail, as a software specially designed for office under Ali, has been pursued from the very beginning to the present in order to facilitate corporate office. Digital management, enterprise market intelligence analysis, enterprise development prospect analysis and a series of digital-related enterprise operation modes are simply available!
Under such circumstances, why didn't the company nail it? And now digitalization is the trend, and mastering the nail is equivalent to digitalization. Wouldn't it be better to just use WeChat as chat software? It's better to use double-standard software in pursuit of perfection ~
Personally, the most direct point is the essential difference between WeChat and Nail. WeChat is a chat software, focusing on socialization, while Nail is an office software, focusing on corporate office.
Wechat is too closely connected with life. Working with WeChat will make life and work completely inseparable. If an employee spits in a circle of friends and the boss sees it, the boss will not deal with the employee and the boss will feel uncomfortable. After all, it is only the last shift, and even the speech of life is controlled, and employees will feel that life is not free.
With nails, there is not so much trouble, and nails also have a relatively complete attendance system. No matter whether you punch in for leave, there are certain process regulations, and there are many functions commonly used by enterprises, such as video conference, telephone conference, daily work report, weekly report, monthly report and approval function.
Most enterprises choose nailing office because nailing can better meet the communication between employees in the company and is more suitable for enterprise office.
To tell the truth, nailing is more suitable for office use than WeChat, because many of its functional scenarios are based on office scenes, such as nailing boards, workstations, company address books and so on. And other functions are designed for office scenes, and enterprises can also customize the enterprise version, which is quite practical compared with WeChat.