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Hong Jiangcheng's Story Creation
Hong Jiangcheng's Story Creation

Zhanjiang, Lianjiang and Hongjiang go all the way west along this route. In this harvest season, we embarked on the discovery journey of Hongjiang orange and began to explore the little-known story behind this famous local fruit.

One day in June, 197 1, Zhongjia Village, Hongjiang Farm, Zhanjiang Agricultural Reclamation, rode to the orchard to see oranges as usual. When passing the Xinhui orange garden of team 19, I accidentally found that one orange tree had almost no fruit, while other orange trees nearby were full of fruit. He was surprised and asked the workers present for details. The worker replied, "The fruit of this tree is so delicious that everyone picked it before it matured and ate it up."

It was the phrase "particularly delicious" that aroused the great interest of Zhongjiacun. Later, he carefully observed around the orange tree and accidentally found two oranges hanging in a hidden place. He immediately took it off and cut it with a knife. The flesh is red. After careful tasting, the taste is unique and memorable. Therefore, in the long years that followed, Zhong Jia never forgot to eat or sleep, cultivated the first new variety of Hongjiang orange in 1972, and established the first generation of Hongjiang orange orchard in 1973. Therefore, he himself won the reputation of "the father of Hongjiang orange".

After years of cultivation and purification, Hongjiang orange showed genetic stability in biological characteristics, plant morphology, red meat and fruit characters. Appraised by authoritative experts, it is agreed that Hongjiang orange is the best among oranges with thin and smooth skin, orange-red flesh, tender meat, rich juice and residue, and moderate sweetness and sourness. Therefore, it was transported to Beijing many times as a "good fruit of state banquets" to receive foreign guests. Known as the "fairy fruit on earth" in China, it is known as the "Orange King of China" abroad.

After the reform and opening up, once, General Wang Zhen, then Vice President of China, visited Zhuhai Special Economic Zone and suddenly remembered that since he had come to Guangdong, he wanted to try Hongjiang Orange. As a result, the local clerk couldn't buy it at all in the market, so he had to bring him some other oranges to taste. General Wang Zhen took the first bite and said, "This is not Hongjiang orange. Hongjiang orange doesn't taste like this. I am very familiar with Hongjiang orange, and I know Longfeng when I eat it. "

The real Hongjiang mandarin is not only unique in flavor, but also unique in appearance. The most obvious feature is that there is a thin red line on the epidermis. It is said that this kind of orange is hard to find, and whoever meets it is a blessed person. It is said that a college student who came to the farm recently got to know Hongjiang Orange, a red line, and his beloved girlfriend, and entered the marriage hall in the second year of Hongjiang Orange's maturity.

There is a beautiful legend about the origin of Hongjiang orange red line. It is said that one day, when a fairy passed by Hongjiang Farm, she saw the mirror-clear Hongjiang River and wanted to take a beautiful bath on earth. Just then, suddenly a passerby passed by and the fairy passed away in a hurry. In desperation, the red ribbon that I carried with me fell to Hongjiang Orange Garden and hung on Hongjiang Orange, so Hongjiang Orange is also called "Red Line Orange".

In recent years, with the vigorous development of China's market economy, fruit varieties have become increasingly rich, and Hongjiang tangerine, which once had a glorious history, has become increasingly scarce. However, due to the limited annual output, many consumers rarely taste it and have to sigh: "I can't eat authentic Hongjiang orange if I want to eat it!"

Zheng, a young man who came to Hongjiang Farm from a city in eastern Guangdong, is determined to use his professional knowledge and modern network power to promote and publicize Hongjiang citrus to the world. He groped for a Hongjiang orange shop on Taobao, refined the brand story of Hongjiang orange, and filmed the growth process of Hongjiang orange, which attracted more and more attention. Thanks to this tenacity, through more than a year's efforts, Hongjiang Orange has not only achieved considerable sales performance, but also further enhanced its brand influence. In short, if you want to eat authentic Hongjiang orange, just click the mouse.