In fact, the reason why Ip Man’s IP was successful.

The most important reason is that he can ignite a patriotic emotion in the audience. In other words, after watching this series of movies, some of the audience's self-esteem will suddenly explode.

After all, in modern times, the Chinese people have a deep understanding of the famous saying that those who fall behind will be beaten.

You must know that from the end of the Qing Dynasty to the founding of New China. Everyone has witnessed how much hardship the Chinese people have endured.

So, movies like Jet Li's "Once Upon a Time" and "Huo Yuanjia", as well as Donnie Yen's "Ip Man", all have this routine. It means that the protagonist first acts low-key, and then is forced into a corner by foreigners. Finally, he can no longer bear it and no longer needs to endure it. He broke out directly and gave the foreigner a good beating. At a glance, they all seem to be about the feelings of family and country.

However, after watching carefully, it is not difficult to find that the fights in the movie are all based on the same template, either Europe and the United States, or Japan.

Why do we fight these people?

It’s not just these foreigners who have bullied us.

So, when watching "Ip Man" and "Once Upon a Time", we feel an inexplicable pleasure when we see the protagonist beating up foreigners.

In fact, many times, we are very repelled by movie routines and templates.

However, if a movie wants to innovate and produce different effects and content, it cannot be solved by simply saying "good and no problem". A good script and good actors are of course very important.

However, the content of the movie and the image of the protagonist have long been fixed in the hearts of the audience. Making changes is easier said than done.

Although there are still some people who are bold and dare to change. However, there are only a few successful people.

Moreover, as "Ip Man 4" is a commercial blockbuster, what investors want is money.

If you change your routine, the audience will not pay the bill, and you will be the loser. If you don't change your routine, the audience will be tired after watching it, but it will not affect making money, then you will win.

So, what can’t be changed about routines, what should be fought must still be fought.

After all, as long as it can make money, then it is a good routine.