A very important point of foreign trade soho is how to make customers trust you. To make customers trust you, you have to arm yourself according to the model of a regular company. Here is a brief introduction to the necessary tools of foreign trade soho: such as telephone, fax, e-mail, instant messaging, business cards and websites. ...

1, the most basic ones are telephone and mobile phone.

1) SOHO for foreign trade mostly works from home, and needs an independent business phone, so it is best not to mix it with the home phone. Imagine if a customer called and an old lady or a child answered the phone, what would the customer think? Your image will be greatly damaged;

2) When going out for business or business, don't forget to transfer the phone to your mobile phone to ensure that you won't miss the customer's call.

3) Make full use of cheaper IP calling cards, such as Tietong 197300 and skype. Making full use of these tools can save you a lot of communication costs in the early stage of your business. If you are in foreign trade, then you don't have to hesitate at all. Use it early to save money. That's glistening money!

2。 Fax machine: Fax machine is the most basic equipment of a company. Even in this era of advanced communication, fax is irreplaceable. I won't say much about the traditional fax machine. I want to focus on the fax software here. Fax software needs a modem to connect the telephone line. Since most SOHO families have laptops, you don't need to buy a modem, just download and install fax software. You don't need paper and toner and other consumables. All you have to do is choose a fax software that suits you. FaxCenter corporate fax center is recommended here. The software can realize the functions of bilingual prompt/manual reception/incoming call display/email sending and receiving fax/billing/handwritten signature/electronic seal. Especially recommended is its MSN fax receiving function. Because MSN is an indispensable tool in foreign trade, this software is the only one in the world that can receive faxes with MSN. Most importantly, this software is free.

3. Email: You prawns know the usage of email better than I do. I want to remind you to apply for your own corporate email address if possible, or if you have a website. Having a company email with your own website suffix can significantly enhance your image.

4. Even communication tools: Modern SOHO cannot have one or two instant messaging tools. Now even if there are many kinds of communication tools, such as MSN, Skype, QQ, Google Talk and many other industry communication tools, you can choose an instant messaging tool that is most popular with your target customers.

5. Business card: When you have the basic tools such as telephone, fax, e-mail and instant messaging tools, don't forget to make a well-designed business card for yourself. Remember, in addition to excellent design, never choose a business card with poor paper quality in order to save some money. You know, business cards are one of the only tools that can enhance your image.

6. Website: Maybe you think it is difficult to build a website, or you think it is unnecessary for your small business to build a website.

In fact, for SOHO without a formal office, only the website can fully introduce your business. Moreover, a well-designed website can make your target customers feel that you are a formal company. Thanks to the Internet, SOHO and small enterprises can stand on the same starting line as big enterprises. Here I briefly introduce the basic construction cost of the website:

1) Domain name: 40 yuan/year.

2) Host space: 100 Yuan/year.

3) Website design and production: 500- 1000 yuan.

4) If necessary, you can also apply for an enterprise email with your own domain name as the suffix.

The above fees are for reference only.

Of course, in addition to the above basic elements, you can also make some advertisements for yourself, release information and strengthen your publicity, so I won't go into details here.