With the development of entertainment circle, there are more and more interactive activities between stars and fans, such as concerts and meetings. Fans have more and more opportunities to contact idols, and the scope involved is more diversified, including not only former movie stars and singers, but also sports stars, idol writers and internet stars. On the other hand, the current fan organization and division of labor are becoming more and more detailed, and they often act in an orderly way. Whether it is a performance, a competition, a meeting, an endorsement ceremony or a class visit, as long as there are related activities, all kinds of props are needed to set off the atmosphere and create momentum for idols. Especially with the rise of various star-making activities, props have become an indispensable means for fans from all sides to compete for idols.
★ upfront investment
The capital investment is about 50 thousand yuan. Mainly used for rent and purchase.
★ Product type:
Since it is a fan product, as long as fans have items in demand, they can be included in the business scope. Specific can be divided into the following categories:
1. Conventional idolization tools: including binoculars, various light sticks, light sticks, flashing sticks, clappers, cheerleaders, balloons, horns, whistles, etc. required for watching concerts and competitions.
2. Personalized customized products: including customized fan uniforms, posters, hand cards, banners, light cards, etc.
3. Special gifts: gifts given to idols when fans meet, including toys, greeting cards, new and exotic gifts and specially customized gifts.
4. Star souvenirs: photos, signatures and other related souvenirs about star activities.
5. Service products: related services derived from stars and fans, such as printing T-shirts, booking tickets, designing posters, renting cars, etc.
★ Store location:
Theaters, stadiums and other places are the focus of star activities, and the nearby street facade is the first choice for opening a fan shop. If there is no such suitable store location, you can also choose the vicinity of large and medium-sized universities where fans are concentrated. Shops don't have to be too big, but the signs must be eye-catching.
★ Purchase channel:
Conventional idolization tools can be purchased in the local small commodity wholesale market, while personalized customized products need to purchase materials and semi-finished products, such as solid color T-shirts, electroluminescent strips needed for making lighting signs, etc. , generally can be found in the relevant professional wholesale market, or directly through the network to find manufacturers. Personalized special gifts can also find new and unique sources of goods through the Internet.
★ Service provision:
For the printing design of posters, cards, clothes and gifts, you can purchase your own equipment, but the easiest way to start a business is to contact the relevant printing institutions to earn agency fees.
★ Business suggestion:
1. As a business that operates special props for fans, it is necessary to pay close attention to local entertainment and cultural activities, get the news of relevant stars at the first time, and make corresponding preparations for specific stars, such as posting large-scale performance posters in front of the door.
2. You can get in touch with local fan groups and become their product supply point.
3. In the mode of operation, we adopt a two-pronged approach of renting and selling to expand the source of profits. Except for customized special props, other products can be rented.
4. Pay attention to collecting new and exotic products. A big psychology of fans is to compare with each other. Whose props are the most unique to attract the attention of idols, and some draft competitions are between fans themselves? Prop war? .
In addition to renting and selling, you can also provide services such as consignment, transfer and exchange of second-hand products, so that your shop can become a place for fans to communicate and cultivate their consumption habits.
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