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More and more authors are entering live broadcast rooms to sell books. Can "knowledge selling" become a new trend in book sales?

With the development of the Internet, the behavior of bringing goods in online live broadcast rooms is also a rising sales method. More and more merchants and enterprises have embarked on the road of live streaming to bring goods, and have gained huge benefits on this road. Many authors have also begun to sell books in live broadcast rooms and carry out "knowledge delivery".

The editor believes that this is a way to keep up with the times. After all, it is also during the epidemic that many offline activities cannot be carried out. There is no way for the novel author to go to the site for the book signing and press conference, but the live broadcast method through the Internet allows the author to communicate with more fans at close range about the work. And it also allows authors to better interpret the content of their works for fans and friends. There will be no way to better serve everyone offline, and offline crowd gatherings during the epidemic will also be prevented. Now that the Internet era is developed, many netizens do not have much time to support their favorite authors. The online live broadcast method also reduces everyone’s travel costs

Authors can also quietly express the content and connotation of their works to fans in the live broadcast room, and interact with fans through live broadcast barrages. Improve the communication link between authors and readers. Nowadays, many people cannot express their emotions directly, but they can express their confusion and doubts through writing on the Internet. Fans have greatly reduced the cost of meeting offline, and they can also purchase their favorite works online. This not only reduces the cost of fans, but also greatly reduces the expenses of the author. After all, book signings in offline bookstores also require venue preparation and hiring of personnel, which is a very large expense. The online live broadcast content is simple and the live broadcast method is also easy. Both parties will have a good space for comfort and communication.

The editor believes that the Internet is developing rapidly now, and online live broadcast has also brought us great benefits. "Knowledge delivery" will also become a new trend in book sales, and it will also adapt to the current purchasing trend of young people.