Okay? Wei x-h-8-1-3-7-1-1
As we all know, the WeChat public platform is difficult to promote because it can't log in on the mobile phone and can't actively add friends. We can only increase the exposure of WeChat through other different promotion methods, but many friends don't know how to promote it! Twelve promotion methods are listed below, hoping to help everyone.
However, I hope you will note that the promotion methods are different for different types of accounts. For example, the promotion methods of star accounts, enterprise accounts and grassroots accounts are different, and the promotion methods for everyone are different. The key is to learn more and find some methods suitable for your promotion.
I. Cooperation and mutual promotion
Although it is a game on Weibo, it is said that the effect is not bad! This is also the best and fastest way. The effect of WeChat mutual push is far better than that of Weibo mutual push. Make 1000 fans first, and then start looking for people to cooperate and push each other. Every time it works well, it will get hundreds of fans. Therefore, it is also very important to do WeChat cooperation.
But remember, this method can be pushed to each other on Weibo, but be careful on WeChat. Once reported, it may be blocked. Therefore, the number of times the same partner pushes each other needs to be cautious, and it is easy to pull eggs if it is not done well.
Second, the promotion of Weibo.
There are many grassroots Weibo Tuba, who have gained many fans by doing WeChat in this way. You can also exchange your resources with others. But for novices who have no resources, they can only find some Weibo tubas for promotion.
So basically, we can see some organized and disciplined Weibo tubas, and they will push each other with their Weibo. Bian Xiao even sees some Weibo tubas promoted every day.
Third, other online promotion.
There is no need to introduce this type of promotion, but everyone! Douban! Post it! Space and so on to promote.
However, this kind of promotion also needs to pay attention to skills, such as posting a bar, which can make a QR code into a signed picture, so that almost every comment of yours is a promotion and it is not easy to be deleted.
Fourth, take small with big.
Friends with resources can use this trick, make hundreds of trumpets, and then add WeChat friends crazily, in any way. But Bian Xiao won't tell you that it's the easiest way to add friends by putting the beautiful girl picture on the avatar picture and passing the fake girl picture. Of course, this is a way without moral integrity, but for fans, how can there be moral integrity! Having a lot of friends, although most of them are lonely men, can be promoted for tuba. But it needs strong execution and physical labor. Then send business cards or text messages to promote them. But the disadvantage is that it is easy to be reported. Therefore, more consideration should be given to how to push in the processing mode;
Verb (abbreviation of verb) is based on the generalization of LBS.
This is also the simplest method, that is: personalized signature. Set the induced personality signature. Then check the people nearby, and you can be seen by others. If your signature attracts others, you may get attention. Bian Xiao is not talking about theory. Someone has tried. Less than an hour after the beginning, it attracted about 120 people. All I do is set a personalized signature, and then occasionally check the people nearby.
How to enlarge this method?
Because the people around us are limited after all, attracting attention in this way can only be effective in the early stage. So how do you zoom in? It's very simple. Just log on to WeChat in different places and check the people nearby, and then your address information will be saved for about an hour. If you have a good chance, you can get more than 30 people's attention in this hour. So how to quickly change places and land? That requires us to have multiple trumpets and then land quickly in different places. The best way is to take a bus. Take the bus, don't stop at every stop, land on the horn. If there are 50 trumpets, each trumpet can handle 40 fans every day, then it can handle 2000 fans every day. But this will definitely be very tiring and requires strong execution.
Six, shake it
If you feel tired in the above way? What to do! Shake it!
Just sit at home and do it, just "shake". Our goal is to let them see our signatures or add us, so you can keep shaking. Someone tried it, and the effect was surprisingly good. The advantage of this method is that it can break through geographical restrictions. Shake it according to the recent user who shakes the phone at the same time. If there is no one nearby, you can pair up with other relatively close users.
Seven, drift bottle
Some people are already playing this game. Basically, make hundreds of trumpets on it, throw thousands of drift bottles every day, and then write some inducement information to let them take the initiative to add you. You can also directly promote micro-signals! But this effect is not easy to accept. Why is this game the most effective for pseudo-girls! I think this is very useful. it wont hurt you to try it
Eight, offline promotion
This is something that friends with resources can do, for example, if you have a physical store, resources or money. There are many ways, such as posting advertisements, putting advertising space in your own resources and so on. Of course, you can also distribute publicity on the street or at the subway entrance. In short, if you have money, you can burn advertisements; if you have resources, you can put up billboards; if you have no money and no resources, you can distribute leaflets on the streets.
There are many methods, so I won't introduce them one by one.
Nine. Activity promotion
Activity-based promotion can be divided into online and offline. Online also includes Internet and WeChat activities in many aspects. For example, if you launch an activity in Weibo, you will have the opportunity to give gifts. Or launch an activity on WeChat to introduce friends around you to get preferential gifts and so on. Please refer to Weibo for offline formula. For example, restaurants need to promote their own micro-signals. As long as they launch activities to let every guest pay attention to micro-signals, they can enjoy discounts or send certain foods.
This method is too flexible. Every industry has different promotional activities, so I won't give examples one by one.
Ten, improve the number.
This method is an upgraded version of small size and large size. In order to keep moral integrity, it is sometimes inconvenient for tuba to participate in some powder brushing methods without moral integrity. So what should we do? The answer is to make a trumpet without moral integrity, pile up the fans of the trumpet in any way without moral integrity, and then promote the tuba through this trumpet, so as to maintain the moral integrity of the tuba and have a better way of publicity.
In fact, it is best to do some grass-roots tuba without moral integrity, such as what constellation! Emotional! Funny! Small sizes, such as those without integrity, are easier to maintain. Based on these tubas with tens of thousands or even hundreds of thousands of fans, the effect will be much better.
XI。 Weibo picture promotion
This way is the best way to keep moral integrity. No matter the personal Weibo trumpet or the official number, you can add a QR code under the map of Weibo.
You might say, it's annoying to see it every day. But this is one of the least harmful ways for users.
Twelve. Promotion based on social applications
When you play Mo Mo or encounter this artillery artifact, you will often find a phenomenon. They will all write in their signatures: Mo Mo/Meet Shao Shang, please add WeChat * * * * * * * *; And almost all of them are signed by beautiful girls. Of course, I won't tell you here. Those girls who may be fake.
Thirteen, don't be distracted to do more. Service number? Enterprise? Personal number? Many companies have registered a lot, but they have not done well. If it is a medium-sized enterprise, it is the best choice to make a service number. The subscription number is more difficult than the service number, and not everyone can use the subscription number to do a good job from the media. Choose according to your own business and your own strength.
Fourteen, the potential of personal number can not be ignored. The game in the circle of friends is not only selling goods, but also playing by individuals. Enterprises can also be personal numbers and friends circle. For products with high customer unit price, products that need to be trusted, and products with high returns, you can actually make personal numbers. Many times, the influence of the circle of friends is greater than the official account of WeChat.
Fifteen, for companies that have just started to do WeChat, complex data reports are of little significance. Pay attention to interaction and the number of fans, the number of fans in the early stage is more important, and the cost performance is too low without fans! It is most important to find ways to turn old customers into WeChat friends and become fans.
Sixteen, how to break through the number limit. There is a simple way to increase each number to about 4000 people, then open a second number, copy the avatar and nickname, and then synchronize the content of the circle of friends. This can form a matrix. You can synchronize multiple numbers every time you send a circle of friends.
17. Occasionally come to an interactive copy, but the lively comments and praises may not be seen by others (only friends' likes and comments add to each other). What should I do? Please reply to someone's comments. Don't @ him, but just click on the comments below your post to reply and let others see it.
18. If no one is too cold to interact with you, you can also pretend that someone is commenting on you and leave a few comments yourself. For example, even if you don't reply, you can reply like this: thank you for your warm support, tears streaming down your face! In this way, others feel that there are really many replies, and they will feel very lively when they see it … ..
19. Similar methods can also be used to advertise themselves. For example, if you send an interesting product, you want everyone to know how to buy it, but you like it a lot, and no one asks for the purchase address. Can't say it directly. You can reply in a unified way: too many people ask me how to buy, and I will tell you in a unified way ... this will remind those people that it will not be very abrupt when buying.
20. Pay attention to the first 13 words of the title of the WeChat article, which will directly affect the opening rate of the article. Write as conspicuously as possible. Why the first 13 words? Because WeChat can only see the word 13 when it wakes up (some mobile phones have more).
The opening rate of 2 1. wechat articles depends on the title of the article, followed by the abstract of the article, and finally the first picture. Among them, the title accounts for 50%, and the other two account for 50%. If these three things are not well coordinated, the content of the article will be greatly affected!
22. Sometimes the titles of WeChat articles can add some auxiliary emotional explanations. Look at the second half of the title of my article. Similarly, "this video was forwarded by 40 million people" and "CCTV was exposed!" However, this method is a bit low and it is not recommended to use it more.
Twenty-three, a single graphic article, you must write an abstract, the quality of the abstract will determine the opening rate of the article. Those articles that despise the default summary most are too wasteful and irresponsible!
Twenty-four, the abstract of a single graphic article, several writing methods are very popular. For example, choose two philosophical sentences in the article; Cite influential opinions in the article; Use interrogative sentences to arouse everyone's interest; Your own exaggerated judgment. For example, once I posted an article, the summary was: If you understand this article, your troubles will be reduced by 90%!
25. It is very important to have pictures in the article. If the article is too long, there must be more than one picture. Now the problem of mobile phone traffic is no longer a problem. Don't worry about multiple pictures. There is a trick. If you don't know what map to match, you can match the landscape map directly. No one will feel uncomfortable.
26. If you send a link in a circle of friends, you must send a short link. The link is too long to affect the appearance, making people have no desire to click. The way to generate short links is to publish a link on Tencent Weibo, which will automatically generate short links and then copy them. Of course, Sina Weibo or short links can also generate websites.
Twenty-seven, friends circle forward articles, to add their own comments or excerpts from the views in the article. This is equivalent to endorsing an article, which can make friends more trusting or curious and increase the click rate. Especially when you want many people to read this article, for example, you forwarded your own article. Another advantage of this is that others can forward your article in the circle of friends and copy your text description directly.
Twenty-eight, after the WeChat article is written, think about what effect others will forward. There are two kinds of forwarding, one is a circle of friends, as mentioned above. There is also a WeChat group. When forwarding in the WeChat group, the first 36 Chinese characters will be displayed, and the default is the first 36 Chinese characters of your article. If you have a summary, it will be displayed automatically. You got it?
29. In the official WeChat account middle school, if a series of original articles are published, it will have a good effect on attracting fans and increasing interaction. Fans who have seen it will wait for the next one, and fans who have seen the next one will return to your account to see the front. Admissions articles written by recruitment spies are often divided into two parts, which can bring many new fans' attention every time.
30. Don't put pictures reminding you to share and pay attention to your account at the bottom of the article on the official WeChat account. It looks very low, and the key is that it is basically ineffective. The time period for educating users has passed, and there is no need to educate users. Remember it!
Third, to promote micro-signals, there must be gimmicks. This stunt should be specific. It can't be "pay attention to the enrollment spy, you can look at the autumn enrollment plan." This is not specific enough. It can be "replying to" Autumn Enrollment "in the background of WeChat to view" Autumn Enrollment Plan ". Publish your own micro signal directly and put it in some places. Even if the exposure is high, it is difficult to transform unless you are a big star.
Third, second, the content of the official WeChat account, to avoid too single content. For example, an educational account, if every day is an educational article, this account is meaningless. Business accounts are related to your business every day, which will be very boring. There is a main line, and then add other contents.
Third, the maintenance of official WeChat account, pay attention to shaping the image of Bian Xiao, so that he has distinctive personality characteristics. Bian Xiao once in a while. For example: "The winning rate in yesterday's activity was set too high, and the company wanted to fire me. The boss said that unless 100 people reply to support Bian Xiao ... "
34. If you use a personal number, you must make good use of one function: grouping function. You can separate some personal friends from customers; Can solve the problem of multiple accounts; The high frequency interaction time can be staggered.
Three or five, the release time of friends circle is best not to be fixed, it is too regular and not enough for life. But the interval can be fixed, for example, between 8: 00 a.m. and 10, and the post content can't be too regular. Sending multiple friends at the same time will make people feel bad.
36. The number of pictures in the circle of friends cannot be 5, 7 or 8, otherwise it will look ugly. Give it a try. You call this obsessive-compulsive disorder? Well, I'm a little, seeing this picture, I've blocked the conflict in his circle of friends!
Sanqi, friends circle can write words first, and then match pictures, which is a routine practice; You can also send pictures first and then reply to the text uniformly, which can automatically remind many people to see them.
38. How to increase interaction? There are more question marks left by the text published by the circle of friends, and there are naturally more interactions. See why?
When you have nothing to do, just give a friend a compliment. If you like it more, everyone will be familiar with it and the interaction will be natural. Reminder: You should look carefully. People had a car accident, their wallets were stolen, and they gained weight ... If you like it, people will hate you for life!
Forty, WeChat binds QQ number, and then directly promotes QQ number. When a WeChat is full, bind the next WeChat. This can be unified promotion. You know that.
4 1. Remember to save important group chats in the address book to avoid missing them in the future.
42. When adding friends, pay attention to writing verification information instead of using the default. If you really don't know what to write, just say: my friend recommended me. Don't you think this is micro-marketing? Well, it's a courtesy, but there must be more opportunities to pass.
I have so many connections here? X ~ h ~ 8 ~1~ 3 ~ 7 ~1~1,but I hope I can help you.