Compared with most other marketing methods, e-mail marketing has obvious advantages:
1. Efficient: When collecting user information, you can join your email contact list, so that you can easily send emails to their mailboxes. Of course, not everyone opens your mailbox, but this opening rate is usually more efficient than other marketing methods.
2. Flexibility: How to apply email marketing to business? Whether you are engaged in finance, e-commerce or tourism, you can use appropriate marketing methods to promote your products and services in the mail.
3. Minimum risk: Some top marketers expect to spend $65,438+00,000 on advertising to find out whether the promotion method is effective, while the cost of e-mail marketing is much lower.
4. Low threshold: Besides being relatively cheap, email marketing does not need a long learning process like other marketing methods. Even if you are not a marketing expert, you can still see the effective effect. Even if you make some mistakes in it, it is not a waste of your time.
5. Mastery: Most other marketing strategies are constantly changing according to policies, and these rules are not for you to decide. Of course, there are some legal factors that will affect how you use email marketing, but the law rarely changes, so you will not change your email marketing strategy easily.
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