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Why are the videos made by Xiaomi and Melon so popular?
Follow the trend and adapt to the present.

1, follow the trend. The visual appeal of short videos is stronger than that of pictures and texts, and users will easily be full of expectations for the next video, so short videos will become popular sooner or later.

2, in line with the present. Millet and melon are very cute, and the video is very short, and the content displayed is often the essence, which is in line with people's fragmented reading habits at present.