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What is the purpose and significance of studying real estate advertising language?
First of all, you need to know what it is.

Real estate advertising language. To put it bluntly, it is the slogan of selling a house.

The purpose of studying him is to compare and analyze with the competing products around him.

Through the advertising language of a project, we can know the product positioning, product category and even the core selling point of the project.

If it's a promotional type

Advertising language, the other party's promotion progress, price, apartment type, be clear at a glance.

It means to take the essence and distinguish your opponent. Make our plan according to the advantages of other cases, seize the blank spots in the market and create our opportunities.