Question 2: What is Ma Yun's online and offline e-commerce model? The concept of B2C.
B2C is the abbreviation of Business-to-Customer, and the Chinese abbreviation is "business-to-customer". "Business-to-customer" is a mode of e-commerce, that is, commercial retail, which sells products and services directly to consumers. This form of e-commerce is generally based on online retail, and online sales activities are mainly carried out with the help of the Internet. B2C means that enterprises provide consumers with a new shopping environment through the Internet-online stores, where consumers shop and pay online.
Website composition
B2C e-commerce website consists of three basic parts:
1. A shopping center website that provides online shopping places for customers;
2. Responsible for the distribution of goods purchased by customers;
3. Banks and authentication systems responsible for customer identity confirmation and payment settlement.
Representative websites:
Tmall-a platform for serving people
JD。 COM- self-manage and sell products.
Ke Fan-a brand produced and sold by itself.
B2B concept
B2B (business-to-business e-commerce model)
B2B (also called BTB) refers to the business-to-business marketing relationship. It closely integrates the intranet with customers through B2B websites, and provides better services to customers through the rapid response of the network, thus promoting the business development of enterprises.
In recent years, B2B has developed rapidly and matured day by day.
B2B refers to the process that both the supply and demand sides of e-commerce transactions are merchants (or enterprises and companies), and they use Internet technology or various business network platforms to complete business transactions. E-commerce is the concrete and main form of modern B2B marketing.
Contains three elements
1. Trading: B2B website platform provides consumers with high quality and low price goods, attracts consumers to buy and promotes more businesses to settle in.
Cooperation: It is one of the hard conditions of B2B platform to establish a cooperative relationship with logistics companies to provide the ultimate guarantee for consumers' purchasing behavior.
3. Service: Logistics mainly provides purchasing services for consumers, thus realizing another transaction.
Representative websites
Alibaba
Alibaba is the largest B2B e-commerce website in China and even the world. It is the preferred B2B platform for small and medium-sized enterprises, which mainly provides "honest" services, but all users are basically "honest" customers. Therefore, it is difficult to achieve remarkable results without Alibaba's professional e-commerce operation ability and other promotion business.
The concept of C2C
C2c is actually a technical term of e-commerce, and it is an e-commerce between individuals. C2c means consumer room, because the pronunciation of 2 in English is the same as to, so c to.
C is abbreviated as c2c. C refers to the consumer, because the English word of the consumer is Customer, so it is abbreviated as C, and C2C is Customer to.
Customer (consumer). C2C is e-commerce between individuals. For example, a consumer has a computer and sells it to another consumer through the Internet. This transaction type is called C2C e-commerce.
Representative websites: Taobao, Yi Bei and Paipai.
Undoubtedly, no one can shake Taobao's leading position in C2C field for the time being. However, Taobao has to bear the heavy pressure brought by this lead. Between the lead and the pressure, Taobao struggled forward.
The difference between O2O and B2C and C2C
B2C and C2C are online payments, and the purchased goods will be packed in boxes and delivered to you through logistics companies. O2O is online payment, that is, buying offline goods and services, and then enjoying services offline.
The core of online to offline is very simple, that is, bringing online consumers to real stores. Pay online to buy offline goods and services, and then enjoy the services offline. ...& gt& gt
Question 3: What do you mean by online and offline? Can you give an example of online to offline? Online is through the internet, and offline is usually a physical store or a physical object. Online to offline is online to offline. At present, it is obvious that group buying does a good job of publicity and order in this way.
Question 4: What is the online and offline mode of O20 now? 020 mode is characterized by:
First of all, Zhongtuan.com has 6 years of operating experience in online payment and offline transactions.
Second, online payment is an offline front desk.
Third, bulk consumer goods, household products and life service products will become the mainstream.
Online to offline marketing core
The core of O2O marketing model is online prepayment.
The data shows that even in the United States, where e-commerce is most developed, the proportion of offline consumption is still as high as 92%.
This is not only because offline services cannot be packaged and transported, but more importantly, express delivery itself cannot convey the happiness brought by social experience. However, if we can display offline goods and services online and provide online payment for "booking consumption", we can not only broaden consumers' choices, but also choose the most anticipated services through online comparison, and enjoy more suitable services provided by merchants according to the region where consumers are located. But if there is no online display, it may be difficult for consumers to know the business information, let alone the word consumption. In addition, merchants who are currently exploring the way forward by using O2O often use more favorable means than offline payment to attract customers to make online payment, which also saves consumers a lot of money.
On the surface, the key of O2O seems to be the information release on the network, because only the Internet can spread business information faster, farther and wider, and gather strong consumption power instantly. But in fact, the core of O2O is online payment. Once there is no online payment function, the online in O2O is just someone else's wedding dress. As far as group buying is concerned, if you can't provide online payment, you can only ask the merchants for money according to the statistical results after online shopping. As a result, the two sides could not reach an accurate unity on the actual number of buyers and fell into a dispute.
Online payment is not only the completion of payment itself, but also the only sign that a certain consumption can finally form, and it is also the only reliable assessment standard of consumption data. In particular, Internet professional companies that provide online services can only benefit from it if users complete payment online, thus transmitting accurate consumer demand information to offline business partners. No matter B2C or C2C, it is only after consumers can pay online that a complete business form is formed. Online payment is more important in O2O, which focuses on service consumption and does not take advertising revenue as a profit model.
Hope to adopt
Question 5: What do you mean by online and offline sales? Network marketing is to entrust the network marketing work that needs to be realized by enterprises themselves to professional network marketing service providers through contracts.
Offline sales is a different concept from online sales. Personally, online sales refers to sales cooperation through the Internet, TV media and telephone, while offline sales refers to sales through actual meeting.
Question 6: What's the difference between offline and online? Online is to play together.
Offline, as long as you make a phone call online, you don't have to be together. Please find out.
Besides, who did you meet? That's the problem with RP. If you really meet MOON and fight him once, you won't be happy.
UD, you can't talk about mining because you don't need it? Ask any tribe that can say there is no need to mine.
Rich people don't want fools.
As for the weakening of the balance of each race, we can only see it when we play professional players in the game.
Not for us who are playing games here. You are stronger, and some people are stronger than you. You can win every game. You will eventually become a professional player, so professional players can best explain the characteristics of each race. Blizzard will know that the moon is practicing hard because of their patches. Of course, he also comes from your level.
If you think you are right, you can send an email to Blizzard and write a letter to reflect the problem. It is useless for people to make money by professional players instead of listening to the nonsense of artists here.
Ha, that's easier, because they are not that strong and can't get into the line. As for the patch, it is not just for us.
Only the top few of each race can explain the problem. We just complain.
Question: What is the difference between the online and offline modes of P2P online lending? 1, the cost is different+online, that is, the cost is relatively low through online investment and borrowing, because there is no physical store, which greatly reduces the operating cost. Offline P2P costs are relatively high, including the rent and personnel expenses of the company's business department, which should be paid from the lender's handling fee.
2, offline platform stability+online platform Because of the technical and professional capabilities of the platform, it is rare to check the targets marked on its website. Network platforms often pay attention to the "peer-to-peer" lending model. The platform only provides an opportunity for the combination of the two parties. Most importantly, such platforms have low access requirements and do not need professional financial talents. +The offline platform itself will regularly check every creditor's right. Because the financial agreement signed with the borrower will indicate the repurchase method and related terms of the creditor's rights, and the platform needs a large amount of principal to obtain the creditor's rights in advance, the offline platform itself often has relatively strong cash reserves and scale.
3. Risk+In essence, the risks are similar. Online P2P is relatively open and transparent, but offline platforms can give people more trust because of face-to-face transactions, but the risks are actually the same whether online or offline.
4. Development potential+In terms of development potential, the online P2P online lending platform obviously has a broader prospect. After all, we are facing a bigger market, which is no longer limited to one city and one place, while offline companies can only concentrate in a certain area. Compared with the two, the advantages and disadvantages stand. However, due to the openness, the network platform is prone to accidents. For example, negative news can easily lead to the risk of a run. Earlier, a platform was cashed out by investors because of negative news, and it was finally overwhelmed.
If you are interested, you can try the black bean gold suit. Of course, you can also ask questions below.
Question 8: What is the good mode of combining online and offline on the Internet? If you start a business online, ordinary people should choose the right platform to start a business.
Because we ordinary people can't compete with large enterprises, then we must cooperate with those enterprises with integration.
If it is offline, it is necessary to adapt to local conditions with the place where you start a business.
Whatever you do, be clear. I think you need to find a good teacher.
As long as you are willing to do it, stick to it, and persistence is victory.
Everything has gains and losses, mainly depends on yourself!
If not, then study hard and ask more questions, so that you can grow up and be there at any time!
The greatest value of the Internet is that it provides an opportunity for people who have nothing to persist in being themselves when they have nothing.
In the traditional era, when a person has no loan, it is an extravagant hope to persist in being himself in the face of cruel reality, but it can be done.
Baidu: Teacher Jun Rui.
Rich network experience
Teach you to start an online and offline business on the Internet.
Question 9: What does online and offline Taobao mean? Online is to pay directly on Taobao.
Offline refers to whether Taobao has sales channels such as physical stores, chain stores or stalls outside the network, which is relative to the e-commerce model on Taobao. At present, many deadly brands of Tmall have special offline stores or chain stores. Especially this year, with the deepening of e-commerce, many traditional offline sales brands have also settled in Tmall, forming a new sales model of online and offline two-line sales.
Question 10: How to combine online and offline should be easy to do in modern advertising. Because even without considering the organic combination with online marketing, all advertisers know that concise and powerful advertising language, as well as highlighting the company name, brand name and product name, is of great significance to brand building. Offline usually does not directly generate sales and does not carry much information. What we need to do is to make users remember their names. In this era of fast-paced life, overwhelming news is coming at us. If you want users to remember your brand name quickly, your advertising language must be attractive enough. It is best for users to know what your product or service is when they see your brand name.