Recently, a news caught the attention of netizens. The content of this news is mainly about the advertising language of the female carriage of Shenzhen Line 1. Some netizens asked what was written in it? This carriage says, Dad, I want to marry you when I grow up. Mom, I want to marry you when I grow up. And next to the slogan, there are four words of childlike innocence.

When this news came out, it triggered a heated discussion among netizens. Some netizens feel that although the words "children's words are unscrupulous" are added next to the slogans, these slogans will still make children misunderstand. Affect children's development. I hope Shenzhen Metro Company can get rid of these slogans, because children are too young to understand the meaning of slogans. If they are exposed to these slogans too early now, it may affect their psychological growth. Some netizens think that this is just a way for advertising companies to express their children's love for their parents. There is no need to make a mountain out of a molehill

Now the slogan of the carriage has been removed. The administrator of Shenzhen Metro said that these slogans were posted by New Oriental Shenzhen School and have been posted for one month. The theme of the advertisement is childlike innocence. I want to express my children's love for their parents and mothers from these words. It expresses pure feelings. During the audit, I also considered whether these words were ambiguous, but I didn't make any changes because of the child's childlike innocence. It is not sustainable to use children's naive and romantic characteristics to design slogans. It may be nothing at first, but after watching it for a long time, it will feel wrong.

There is a lot of people on the subway. If an advertising slogan doesn't like to read, adults will choose not to read it, but children don't have this choice. Children who are always ignorant may be guided by slogans. Parents and children need to establish a benign relationship, which can't be different from slogans. Slogans are said when children are not sensible, but they cannot be slogans. Still pay attention to children's psychological development, and don't put such car slogans.